Phoenix Suns owner, Mat Ishbia, is bringing a new era to the NBA fan experience amidst the struggles of regional sports networks across the country. In a groundbreaking move earlier this year, Ishbia declared the removal of Suns games from cable subscriptions, instead offering them for free on local channels.
This generous act is expected to draw about 2 million extra viewers to Suns games. Ishbia claims that this decision was made in order to put “winning, success, and taking care of fans” over financial gain.
Phoenix Suns owner Mat Ishbia announced earlier this year that the team would remove its games from cable.
By making the games free to watch on local channels, roughly 2 million more people could watch Suns games.
“We’re not focusing on money. We’re focusing on winning,… pic.twitter.com/ne6FNulu0J
— Joe Pompliano (@JoePompliano) September 14, 2023
The Suns are now taking broadcasting traditions a step further by giving free indoor TV antennas to fans who do not have Pay TV subscriptions. A simple sign-up on their website ensures that more fans can enjoy the games from the comfort of their homes.
Fans react to Mat Ishbia’s move
As the Suns set a new standard in creating community engagement, they are equally preparing to dominate the 2023 season with a strong roster. The powerful combination of Devin Booker, Kevin Durant, and Bradley Beal forms the Suns’ big three, promising an exciting season.
Booker demonstrated his prowess with an average of 33.7 points, 4.8 rebounds, and 7.2 assists in the 2023 playoffs. Durant, despite battling injuries over the years, remains an offensive force, contributing significantly to the Suns’ reputation as one of the most feared teams in the league. Beal, eager to bounce back from a lackluster season with the Wizards, adds depth and versatility to an already formidable lineup.
Fans have not held back their enthusiasm for both the team’s on-court prospects and the off-court initiatives. Excited tweets are coming in, with one fan writing, “Wow. Most teams are making it harder and harder, Ishbia definitely zagging here.” Another fan added, “Wow that’s really incredible. Hope this idea spreads across all the leagues!”
Wow. Most teams are making it harder and harder, ishbia definitely zagging here
— Nesanel6152.eth (@nesanel6152) September 14, 2023
And this is coming at a time they have enough stars to offer the TV.
— Judah Idowu (@IdowuJudah) September 14, 2023
With a formidable big three and a ground-breaking approach to fan engagement, the Suns are setting the stage for an unforgettable season, both on the court and in the hearts of their ever-growing fan base. Under the leadership of Mat Ishbia, the Suns are promising a positive experience that goes beyond just the game, developing a united and happy community of fans.