Earlier today, Mike Coppinger of the MMA Athletic revealed the PPV numbers of UFC 253: Israel Adesanya vs Paulo Costa. After breaking numerous social media records, UFC 253 did over 700,000 PPV buys worldwide and managed to come in at the third place in the highest-selling UFC PPV in 2020 after UFC 246: Conor McGregor vs Donald Cerrone and UFC 251: Kamaru Usman vs Jorge Masvidal.
Earlier, UFC 253 broke several social media records for being the most active PPV event in 2020. That’s saying something about Israel Adesanya’s popularity who walked the talk as he picked up a stoppage victory over the undefeated Paulo Costa. In the co-main event, Jan Blachowicz upset Dominick Reyes to hand his second straight loss inside the octagon. In the process, he also grabbed the light-heavyweight Championship.
UFC 253: Israel Adesanya vs Paulo Costa does 700,000 PPV buys
Israel Adesanya’s popularity has only skyrocketed in the past several months. Adesanya shocked the world as he knocked out Robert Whittaker to lift the UFC Middleweight Championship. However, after a lackluster performance against Yoel Romero, Adesanya had a lot to prove against Paulo Costa and he did just that with a second-round stoppage victory. Earlier, Dana White had revealed that the face-off between Adesanya and Costa crossed the landmark set by the Notorious Conor McGregor in his return to the octagon against Donald Cerrone early this year at UFC 246. In less than three years, Adesanya has not only defended his title belt twice but has picked up victories over some of the most prominent names in the division including the likes of Derek Brunson, Yoel Romero, Anderson Silva, Robert Whittaker, Paulo Costa among others.
Standing on the top is UFC 251 which featured the return of Jorge Masvidal after his “BMF” win over Nate Diaz at UFC 244. Kamaru Usman continued his impressive performance after Colby Covington as he picked up an impressive decision win over Jorge Masvidal.